Accelerate LASIK and Lifestyle IOL Growth!
Patient Education
What a person experiences when contacting your office, reading your ad, viewing your website or greeted at the front desk, shapes their view of the practice. Use our seminars, surveys, chart forms and referral gifts to improve the quality of each patient’s experience.
Cataract and Refractive Surgery Today recently published an article I wrote advocating we abandon premium IOLs. (Link to the article or Download the .pdf). I’ve been thrilled with the responses, clarifications and rebuttals generated. Here’s a little additional thought about the shift away from “Premium” and into “Lifestyle”. When presbyopic lenses were first launched in 2005, industry and [...]
